It can also use the (IP) address to get a rough idea of the recipient’s physical location. Tracking pixels can be inserted in emails and used to log if and when an email is opened, how many times it’s opened, and what device / devices are used. – Tracking pixels. A tracking pixel / marketing pixel / spy pixel is a 1×1 pixel graphic that can be hidden in anything from banner ads to emails and used to track user behaviour. Although it will directly confirm if the email has been read, it will confirm if the email address you sent to exists. In Outlook, for example, go to File > Options > Mail, and Under Tracking, select “Delivery receipt”. – Delivery receipt. This is a way of confirming (by receiving an email back) if an email message has been delivered to the recipient’s e-mail server. In Outlook, Go to File > Options > Mail, and Under Tracking, select “Read receipt” which confirms that the recipient viewed the message checkbox. For example, in Gmail, when composing the email, bottom right, click “More options” > “Request a read receipt”. The read receipt is then sent to you as an email with the time and date of when your message was opened. – Request a read receipt when you compose the email. The main ways to tell if a person has read your email include: In this tech insight, we take a look at the better-known ways of being able to tell if someone has read your email.
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